& nbsp; & nbsp; & nbsp; [Chinese shoes Network - brand observation] on the current Chinese sports market, "boss", "second" are Germany, the United States, Nike and Adidas, Anta temporarily in the third to chair.
stable market position, Shizhong there is a more long-term goal is to make the world a brand Anta. "In the past, Nike, Adidas, let us not sleep, and now we have to let them sleep." Shizhong unashamedly.
Shizhong said that at present in the Chinese market, there is not a completely pure retailers, especially in shoes and apparel industry. A brand of shoes and apparel companies want to do, you have to open up the whole industry chain, it is necessary to run Cheap air jordans for sale the plant, but also shop, need to do branding, doing product design, store display, terminal sales, which is an extremely difficult road, not every company can do.
Shizhong repeatedly, shoes, sporting goods industry, although traditional industries, but they are closely related to people's livelihood, never stale, always a sunrise industry, the key issue is the need to use innovative thinking to promote the traditional economy restructuring and upgrading.
1999, Anta first invited endorsement Kong Linghui table tennis players, becoming the first company to successfully build the brand through celebrity endorsements of the enterprise; in 2005, established the firs Retro jordans for sale t domestic Anta Sports Science Laboratory; 2007, Anta successfully landed in Hong Kong main board, hit the capital market to raise the amount of earnings and the industry first; in 2009, Anta Sports Science Laboratory established won the National Enterprise Technology Center; 2011, Anta sales of nearly one hundred million yuan, China's sporting goods industry leader; 2009 and 2013, Anta twice to become the Chinese Olympic Committee partners, each signed four-year, sustained help Chinese sports career forward.
Anta's reputation is not done overnight. . "There are three stages to do the brand, first as visibility in some way to let others know you; do reputation, so people like you; Finally, loyalty, so that consumers trust you, rely on you," Ding Shizhong said: "Do visibility is very easy, but it is difficult reputation and loyalty, which need to adhere to, a lot of people lose at this point. "
"Anta Why spend so much time doing innovation, spend so much money to do science and technology, do the store to upgrade, do employee training? It's all to do reputation and brand loyalty." Ding Shizhong said.
Over the past decade, Anta has successfully developed more than 40 national patents, with strong support of science and technology, breaking the "foreign brand" monopoly professional sports equipment "curse." Currently, Anta has cheap jordan shoes for men a national water sports center, winter sports center, sports center taekwondo, gymnastics center and lift fall soft sports centers and other five major sports management center 24 team offers a full equipment.
Shizhong believes that the domestic brands due to the difficult international, Chinese culture does not really go out. Foreign markets to really recognize, respect or love one Chinese brand full of great challenges on ideology. "Because the brand itself is a culture."
Shizhong believes that China sporting goods industry is ushering in another golden years. In October this year, "the State Council on Accelerating the development of sports industry to promot Retro jordans for sale e the views of sports consumption," the official announcement, the fitness rose to national strategies, and detailed planning of the direction of China's sports industry development and physical fitness, a positive development of the sporting goods business effect.
The overall objective of the ANTA Shizhong as: to achieve one million pairs of shoes in 2020, surpassing Adidas or Nike, has become China's sporting goods market, "second."
"Why is the & quot; second & quot; instead of & quot; first & quot ;? since become & quot; leader & quot; there are many uncertain factors, and the second just before we are in, there are plenty to go beyond the basic . based on "Di cheap jordans for sale mens ng Shizhong explained:" measure of an enterprise, that is, position in the industry, so we gave one of his pressure are: the market position can not go backwards "(Chinese shoes Network - the most authoritative and most professional shoe Information Centre. Cooperation Media: Seasons Bear shoes & nbsp;)the last sale in 2001, the GS female color to personal details of very fresh orange dotted white shoes and soles, 2015 versions will be available from US3 to US9.5 in size, although there may still be GS women, but US9.5 should be able to meet the needs of many male lovers, really a good news! item: 580521-139 release date: June 20, 2015# Paris Lu Bei classic #has a " cheap jordans online the northern hell " called the Paris Lu Bei 16:35 will be unveiled on April 10th (Sunday) 7 hours, 27 gravel, 257.5km... ...it is not the most difficult game of the year, but it is the riders who fight to participate in the event the middle ages of the pebble circuit is the biggest feature of the Paris Lu Bei classic delicacy, beer is also one of the highlights! For Fabian · cancellathis will be his last game in Paris, the bucket lord control chariot for One Domane SLRProjecteveryone to Xiaobian preview itJames shoes regional brand Soldier series of soldiers has been a good practical performance and price to win a lot of fans, and James last season in the game cheap jordans for sale NBA LeBron Zoom Soldier 7 also wear. This time the Zoom Soldier series of next-generation products Soldier 8 has been exposed repeatedly, and now once again exposed the new color, the gray color with gray eyes Hyperfuse vamp collocation Flywire dynamic fly line to provide support of good design, the Velcro is retained by ZOOM AIR, palm cushion, and white decorative details to make money the shoes color is no longer monotonous.
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2014-7-14 10:47 upload Nike 00 with the Chinese - ASEAN Free Trade Area officially launched the new year, Fujian entry-exit inspection cheap foamposites and quarantine departments to handle many enterprises bustling, Fujian - ASEAN Free Trade Area Chinese certificate of origin preferential, they look forward to take the "zero tariff" Dongfeng, development and ASEAN trade.
, Fujian and ASEAN have a strong complementarity in resource composition, industrial structure, etc., and textiles, clothing, shoes, food, mechanical and electrical products have comparative advantages, and ASEAN's resource-based products have relative advantages. At the same time, Fujian industrial base is complete, cost-effective products, processing of agricultural products (13.55, -0.15, -1.09%), export advantage of electronic equipment, small Cheap air jordan 12 ovo machinery, textile fabrics and other products, complementary trade structure provides an important impetus for Fujian enterprises to open up the ASEAN market.
, Fujian and ASEAN countries are not only geographically close, but also have a strong "family relationship". Fujian is the main Chinese hometown of overseas Chinese, there are about twelve million travel outside folks, the millions of people living in the ASEAN countries, Philippines, Malaysia, Singapore, Indonesia, Thailand and other countries overseas Chinese, overseas Chinese in Fujian in the majority, they have a considerable part in economic and trade and investment development in the host country, or a "leading industry sheep".
Fujian has a long history of economic and trade ties with ASEAN countries. Fujian entry-exit inspection and Quarantine Bureau eleven, revealed last year, the Bureau of inspection from ASEAN more than 26000 batches of goods, the value of more than $one billion, exports to ASEAN goods are mainly footwear products, electrical products, agricultural products, aquatic products, chemical products, etc.. Last year, the total issued more than 5100 China certificate of origin of ASEAN Free Trade Area, the amount of $150000000 visas, visa products mainly include agricultural products, electrical products and aquatic products.
Chinese and ASEAN into "zero tariff" era, Chinese exports to ASEAN products to enjoy preferential tariffs, need to apply in advance China ASEAN FTA preferential certificate of origin (FORM E), certificate for customs tariff reductions in the importing country.
as part of the enterprise exports to ASEAN products can obtain tariff preferential policies to actively take the initiative to apply for the lack of knowledge is not high, most of the visa business is to be the ASEAN customer requirements, apply to the inspection and quarantine agency. Fujian entry exit inspection and quarantine department said, for China - ASEAN Free Trade Zone certificate of origin (FORM E) threshold is not high, as long as the product meets the eligibility criteria for origin, generally domestic ingredients may not be less than forty percent.
at present, the Council is through inspection hall, site of a variety of ways, propaganda of all kinds of certificate of origin preferential policies to enterprises, and introduced a number of measures to facilitate, reduce the application threshold, have been registered for other preferential certificate of origin of the export business enterprises, no longer need to apply for, can directly apply for the FORME certificate application procedures, further service visa certificate of origin for all kinds of enterprises, guide enterprises)
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